Monday, November 17, 2008
GM has launched a website at http://gmfactsandfiction.com/ that seeks to dispel the myth that a collapse of the U.S. auto industry would only affect Michigan and other mid-west states. The site is well-constructed and is a useful resource for both those looking for more information about the impact an auto industry collapse could have on the entire U.S. economy, as well as those looking to try to help in some way.
The site includes a video that is heavy on numbers, although most of them are so large that they may be difficult to absorb. The message is clear: a collapse of the U.S. auto industry would be a significant blow to the health of the economy as a whole, although as the site and video are clearly commissioned by GM it may be difficult to sell the data as unbiased and accurate.
Common opinions regarding the actual effect of the possible demise of the U.S. auto industry, as well as the popularity of the various bailout plans circulating Washington span a wide range, and accurate information is difficult to come by. This site represents an attempt by an auto manufacturer to speak directly to the general public in an attempt to inform us about the severity of the situation as seen by GM. It will be interesting to see if Ford or Chrysler follow with similar efforts, and even more interesting to see if they have any effect.